Remove Examples Remove Mobile Remove Social Capital Remove Social Media
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Social is a process that has the power to transform your entire organization.

Marketing 217
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Brand strategy: What it is and how to create a strong framework

Sprout Social

It’s not a storefront, it’s their social strategy. Audiences experience brands primarily through social media. A social-first brand strategy opens the door to increasing market share and customer loyalty. While your brand marketing strategy should apply to all channels, social is where it comes to life.

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. and social media sphere. I feel that my Twitter usage is drastically different. They both have their places in the web 2.0

Twitter 199
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. Micro-tasks are a great example of this. Next-generation crowdsourcing always recognizes effort via reward, social status, and incentives that are meaningful to the user.