Remove Examples Remove Microblogging Remove Posterous Remove Wikipedia
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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

The examples you gave of people copying full text of a story somewhere else is in the very slim minority from my experience. Josh’s examples relate to sites like Digg, which allows a short description, and FriendFeed, which is similar in that respect. This new world is an evolution of the Web and it cannot be undone.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

A response came from a business owner who had the perfect answer on her website and directed the original poster to the website for a detailed reply. When I reviewed the poster’s account, I understood why. Small businesses can’t always follow by example, unfortunately. They might have to spend time doing instead.

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses. Are they rewarded or punished for collaborating?

Gov 2.0 63
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

I have seen these programs work but I sometimes wonder if it’s worth all the effort considering the possible fall-out, as seen in your example. Reply Paul March 16, 2009 at 1:33 pm I think the very resulting negative feedback Royal Caribbean Line is getting on the travel forums is an example of the risk these programs have.

Brands 133
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

The article has examples of how social media worked too. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example.

Marketing 265
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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Affiliate marketing, for example, comes to mind. Second, I don’t know – I thought blogging was all about providing value to your readers ( [link] ) , or maybe I mistook your (or your guest poster’s) vague generalities for substance. . - mark Reply Tamar Weinberg April 10, 2010 at 8:45 pm Thanks Mark. My mistake.