Remove Events Remove Microblogging Remove Policies Remove Sentiment
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives. mentality there.

Brands 133
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

These posts are not in response to newsworthy events, nor are they displayed in any particular order. Tips include being active and tweeting daily, limiting using Twitter for broadcasting, focusing on company-wide social media policies, and more. Every year, I can only read so many articles. It’s really that simple.

Marketing 265
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. And featured it in a big presentation I did at an event here, too — so, trying to give back! Figure out what your policy is, and stick with it.

Products 267
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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Did you notice how many people I thanked via Twitter for their feedback (most of which echoed my sentiments exactly)? Not saying some people abjectly ignore your preferences for event ‘spam’ — but most people probably just aren’t aware of how to configure that functionality (on FB, MS, etc). You really think so?

Handbook 279
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

It’s like going to an open bar event, the newcomer will ask people to buy them drinks. Reply Colonel Tribune July 8, 2008 at 5:11 pm Just echoing the sentiment already on the comment board. They are active on nearly all the usual suspects popular social media sites, and they typically bring a lot of value to the community.