Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Winning! :).

eBook 141

eBook Content Findability Template 141

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Winning! :).

eBook 78

eBook Content Findability Template 78

Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. We can't just talk about world-class websites and getting found on the search engines anymore. Does it have a RSS feed? Just how serious is your business about the digital channels?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Techipedia: Tamar Weinberg

JANUARY 26, 2011

When the Cluetrain Manifesto was published in 1999, it signaled a paradigm shift: markets are conversations. Social media through promotions, viral content , blogging , and other methods can help drive relevant links back to your website, which in turn helps your site become more findable via search engines. Like this post?

Findability 201

Findability Domain Name Policies Social CRM 201

Twist Image

MARCH 29, 2011

For almost a decade, many digital marketing professionals (myself included) have been banging the drum of monitoring online spaces to better understand how your products are positioned. You can also decide how frequently you would like to be notified (including "as-it-happens") and how (via email or RSS feed). search engine.

Radian6 102

Radian6 Findability RSS Sentiment 102

Twist Image

APRIL 17, 2012

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). Can you make money sharing?

Wiki 102

Wiki Hotels Social CRM Retail 102

Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. How are your competitors approaching the market? Paid Presence (search engine ads, banner ads on trade or publication sites, social network ads).

Findability 197

Findability Directory Social Bookmarking B2B 197