Convince & Convert

SEPTEMBER 21, 2010

Are you ready to add some “Why&# to your “How&# ? Then this is the blog post for you. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. What type of program is this? Awareness, Sales, or Loyalty?

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. Many successful social media programs take months (or even more than a year) to really germinate. Can a social media program go viral? Social Media is Inexpensive False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

NOVEMBER 1, 2011

I appreciate that, because this time I wanted to write a book that could be, I don’t want to say easy to read, but could be thoughtful in how the reader would sit down, considering all of the things that they have to do, and still provide value knowing that they’re busy. Fast, inexpensive video editing and production.

Klout 121

Klout Social Capital Influencer Social Graph 121

Convince & Convert

JULY 22, 2010

She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com. While the willingness to invest indicates that businesses recognize the potential to develop deeper connections with their consumers in the social sphere, many are still uncertain as to how to best join the conversation.

Social Media 128

Social Media Strategy Influencer Case Study 128

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

As the ideal marketer, you gets your hands on every single search engine optimization and social media marketing book or blog you can possibly find, and then you absorb the information presented within like a sponge. In both of these aspects of search engine marketing, you begin by learning. After awhile, you’ll be book smart.

SEO 178

SEO Social Media Marketing Digg 178