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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. The 5 Categories of Social Media Software.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

To improve the performance, morale, and efficiency of your staff members, you can integrate this software with your company’s productivity systems. The software pulls out social intelligence and allows you to listen to your customers and prospects on social media platforms and engage them in a customized manner. Crimson Hexagon.

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How an Independent College Saved $100K Annually by Switching to Agorapulse

agora pulse

We were using Hootsuite and Crimson Hexagon, if that counts. I did a lot of market research and tried out a bunch of different software. By switching, we canceled not one but two services (Hootsuite and Crimson Hexagon) and saved over 100K annually. We were using Hootsuite! How did you discover Agorapulse?

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Most existing social media monitoring software doesn’t go much further than presenting the user with a set of two or three word phrases that appear most often in posts. Another method that Ive been impressed by is Gary Kings "Nonparametric Content Analysis" (its what powers Crimson Hexagon). stories, blog posts, etc.).