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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

While no answer option ranked below 50% for “less important” or “much less important,” the tactics or trends which saw their popularity or usage slipping among respondents for the upcoming year were press releases (34%), white papers (35%) and award programs (39%). Creative Commons CC0.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

SAP White Paper: Service Delivery Innovation. White Paper: The Seven MegaTrends of Professional Services. Really Made" /> CNET/ University of Virginia White Paper: How Technology Purchasing Decisions Are Really Made. Microsoft Strategic White Paper: How To Lock-in Your Clients (1.1MB).

Web 2.0 244
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The information processing view of humanity

Buzz Marketing for Technology

SAP White Paper: Service Delivery Innovation. White Paper: The Seven MegaTrends of Professional Services. Really Made" /> CNET/ University of Virginia White Paper: How Technology Purchasing Decisions Are Really Made. Microsoft Strategic White Paper: How To Lock-in Your Clients (1.1MB).

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