The Way of the Web

APRIL 7, 2011

Wait a minute – there’s ROI here: Now the team at Blekko might just think it’s a nice thing to send out shirts, or they might be doing it because they realise there’s a lot of value in it – or it might be a mixture of the two. Equivalent CPM ads: $100. Then there’s the offline impact. Design: $500.

CPM 33

CPM Marketing Postrank NoFollow 33

ProBlogger

NOVEMBER 7, 2010

The concept of time ROI is absent from almost any discussion on SEO. People share good content on Twitter and Facebook, which is either closed to Google, labeled as “nofollow&# , or doesn’t have anchor text. CPM rates keep falling and will keep falling so long as ad inventory grows faster than online advertising budgets.

SEO 55

SEO Social Media Blogger Reputation 55

Viper Chill

MARCH 8, 2010

My first major website made money through contextual advertising (Google Adsense) and selling ads on a CPM (cost per 1,000 impressions) basis. target="_blank" rel="nofollow"> 122 Comments Oscar - freestyle mind says: March 8, 2010 at 12:18 pm Great post Glen. As always, I’ll answer them all!

Sites 77

Sites Process Case Study Buy 77