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36 Sensational Social Media Stats and Facts

Webbiquity SMM

But social media is not effective at directly driving purchases — it accounts for just 1% of e-commerce sales, compared to 16% for email and 17% for CPC. They place the least value on white papers and ebooks. Stats and Facts About Social Media Strategy and Tactics. iMedia Connection ). Experience: The Blog ).

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A Beginner’s Guide to Using Google Ads (Previously Google Adwords)

Hootsuite

Marketers have three options for their bids: Cost-per-click (CPC). So you might see your CPC be much lower than a huge Fortune 500 company with a big ad budget just because your advertisement was of better quality. Download our white paper on audience research for free today. Cost-per-mille (CPM).

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