Akamai Marketing

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5 metrics to track on Twitter

Akamai Marketing

Laser focused and sincere the question came: “How many followers should I have on Twitter?&# It’s still a common question, mostly I believe, because its the easiest to measure, its a number you can view at a glance. I get this question a lot. So the question then remains, what SHOULD you track on Twitter?

Metrics 229
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5 Money Saving Marketing and Branding Tips for Startups

Akamai Marketing

I hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. No one asks any questions – the founders are too caught off guard by the mere suggestion. What Questions Aren’t You Asking? I’ll admit it. I watch Silicon Valley on HBO.

Startup 100
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5 things I’ve learned from failed blog posts

Akamai Marketing

In my case of course the only sound I heard was crickets, but that didn’t stop me from measuring and repeating and it lead me to THIS blog post to help you look at some of the things you can consider when you have a bomb of a blog post. Maybe your audience expects solutions, not questions.

Badge 175
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The REAL Lesson in the NRA Twitter Post

Akamai Marketing

Of course, they could have also done a Twitter search to see WHY Aurora was trending. Had Celeb Boutique been watching keywords, they would have known to stay out of the Aurora conversations all together, leaving the space for those who were discussing the more important issue at hand. The more you listen, the more you’ll know.

Twitter 149