CoTweet Social CRM Social Networking Tools 
Convince & Convert
AUGUST 10, 2010
McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. If they are social media savvy, you can follow up via Twitter direct message. JB : Will these tools ever truly benefit the small business? If they aren’t you follow up via email. Customer service?
Convince & Convert
SEPTEMBER 22, 2010
I’ll have to look into the new Exact Target tool. My clients are currently set up with Constant Contact which has been trying to add more social tools- but not quite cohesive yet. I reserve email subscriptions for those I truly want to receive more from.
Convince & Convert
MARCH 3, 2010
Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. There’s a way to get your Facebook update seen in more news feeds. Between bit.ly
Convince & Convert
JULY 15, 2010
If you have a Twitter account, set up a CoTweet account to help manage interactions, and define who is responsible for interaction. If someone asks a question in a social space, make sure you have an expert on hand that can answer the question if it gets too technical for the day-to-day social listener.
Convince & Convert
MARCH 18, 2010
In reality though, there’s exactly two paragraphs about ExactTarget (and CoTweet ) in the entire document – which is a very digestible 14 pages – and they won’t bug you after you download it. Social media is not some other discipline that should warrant throwing business concepts out of the window.
Convince & Convert
JULY 8, 2010
philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie.
Convince & Convert
MARCH 2, 2010
My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. to be larger than email by 2012 doesn’t hurt, either.
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