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Enterprise 2.0 Conversations

The Marketing Blog

Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 Enterprise 2.0 Enterprise 2.0

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Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. Continue the conversation with Geoff! That’s integrated strategies.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

How do you measure the ROI of your big content initiatives? We look at the numbers of social shares, links, mentions and page views. Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. Immediate conversion events.

Strategy 153
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23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? How can you measure (or can you measure) social media ROI ? Social Media Marketing Guides and Tips. . Social Media ROI Measurement Guides.