Jeff Esposito

JUNE 4, 2012

Now on the surface this is a great thing for social media as it is getting prominent exposure to the general public. It is also a big step for brick and mortar stores who have not been as quick as their online counterparts in embracing and promoting their social presence. Twitter – minimal conversation and mostly push marketing.

Brands 50

Brands Real Estate Foursquare Retail 50

Jeff Esposito

JANUARY 8, 2014

A recent Facebook update changed how brands are able to get content onto users’ news feeds. The change triggered a lot of negative blog posts in the social media and community management communities. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.”

Meme 54

Meme Real Estate MySpace Organization 54

Jeff Esposito

OCTOBER 29, 2010

I also recorded a presentation on measuring and tracking ROI for social media for the Social Customer Virtual Summit on November 10. Why it’s not really my birthday – One of the things that I never considered with my social media profiles was adding in my birthday. but who owns the URL and content on the network?

Lithium 24

Lithium Real Estate Sample Samples 24