Webbiquity SMM

OCTOBER 13, 2010

Alterian SM2 Freemium. Alterian SM2. The fee-based version of SM2 does everything the freemium version does plus providing unlimited searches and results, filters, boolean search strings and alerts. Share this on LinkedIn. Budget: $0 (I have no budget, I need something free!). Social Media Monitoring. Post on Google Buzz.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Join the same LinkedIn groups. Thoughtfully and non-promotionally comment on your influencers’ blogs and/or LinkedIn discussions.

SM2 189

SM2 Alterian Social Media Influencer 189

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. But many marketers are too quick to create a Twitter or Facebook account and proclaim “Mission Accomplished.&# Uncover Content Ideas. She also blogs at [link].

Alterian 128

Alterian SM2 Social Networking Aggregator 128

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Koka Sexton

MAY 2, 2011

The Social Selling LinkedIn group is over 400 members and many great conversations have been going on around social media and sales. I setup a company Slideshare page to hold the Social Selling University content and shortly decided we should use it for all company related collateral. It’s like the BMW of social monitoring.

SM2 72

SM2 Alterian Metrics Training 72

SocMed Sean

FEBRUARY 3, 2013

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it. These should align with your overall company or brand marketing and customer service plan.

Social Media 279

Social Media Klout YouTube Foursquare 279

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257