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7 AI-Powered Content Creation Tools for Social Media Managers

Hootsuite

When artificial intelligence takes care of mundane writing tasks, writers (and non-writer marketers) can use their skills for more valuable aspects of content creation, like content mix and conversion strategies. Read on to see if AI content creation is right for you. How does AI-driven content creation work?

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How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? Is the content you create built upon or supported by a solid framework and architecture for success?

Content 162
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What is a customer journey map and how to make your own [examples included]

Sprout Social

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Enhance customer communication.

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HubSpot vs. Marketo: Which is Better?

Oktopost

Sparta was known for its military and, well, spartan culture with its fierce warriors and advanced fighting strategy. Project management. Email templates. Landing page templates. Social Media Management. Built-in social component, as well as integrations with Oktopost and others. A/B Testing.

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How To Start A Blog For Your Small Business

Buffer Social

Sharing this content will not only attract more customers, but it can also open a dialogue with your existing followers, creating a stronger online community. Blog posts can also be repurposed on social media — generating more content for your business. Why start a blog for your small business?

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The 15 Most Life-Changing Editorial Calendar Tools

Writtent Blog

One of the largest and best-known editorial calendar tools, Kapost is the software behind the content strategy at companies like Content Marketing Institute, CBS and Cisco. The software tracks the workflow of your content marketing from strategy to execution and social distribution. SocialCast.

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How to Track Social Media in Google Analytics (Beginners Start Here!)

Hootsuite

Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Individual page traffic.

Analytics 145