Sherrilynne Starkie

JULY 3, 2012

It’s a community that continues to grow and learn that’s why it supports the 2nd annual Social Capita l conference taking place later this month. This one-day conference is “must attend” for social media enthusiasts and newbies alike. With ‘Are you social? My social capital in Ottawa.

Social Capital 278

Social Capital Conference Community building Newsletter 278

Buzz Marketing for Technology

JUNE 27, 2008

I heard this message at a conference on global health in Geneva last week, but I also heard that the barriers to these potential achievements are social and cultural, not technological. At the conference in Geneva we heard about the Peoplesâ?? Human communication has always been about people and social capital.

Web 2.0 188

Web 2.0 Journal Film Education 188

Buzz Marketing for Technology

JUNE 27, 2008

First, if educators are basically talking to other educators, attending conferences together, running in the same blogging circles, etc., The digital networked realm will be entered from silos as "everywhere locations", "miscellaneous filing categories", "amateur expertise", "social capital" and "free revenue".

Project 100

Project Engagement Blogosphere Skills 100

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. But the job of arm twisting and education can’t come from outside.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

JUNE 30, 2010

One of the greatest benefits in the emergence of social media communication and marketing is that now every consumer has a voice that can be heard. It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets. Well…duh!

Social Media 128

Social Media Strategy Automotive SEO 128

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

JUNE 28, 2010

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. There are two strategic ramifications for this new era of content marketing. Targeted at marketing directors. But, it’s still important.

Social Media 127

Social Media Strategy Report Buy 127