Almost Savvy

FEBRUARY 23, 2010

Many thanks to Vincent and Digitrad for offering free registration to AlmostSavvy readers to allow you to see for yourself how you might use it to your own best advantage to manage your online reputation and visibility. Also, in the name of full disclosure , Vincent did buy me a crepe while I was in Paris attending LeWeb. What a concept!

Directory 223

Directory Domain Name LinkedIn Reputation 223

Convince & Convert

MAY 25, 2010

I was there speaking at the Counselor’s Academy PRSA annual conference. Thanks for bringing it to CA conference! Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). Note that I didn’t include Web design. If you missed it, read the recap.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

MAY 26, 2010

Like a hammer there are ways to abuse a tool, whacking yourself over the head, and ways to be constructive, building a house with it. Do you have a hammer strategy or a strategy for construction – be it tearing down or building up? I get the online conversation philosophy but even a phone can be considered a conversation tool.

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

OCTOBER 22, 2013

Original research is essential to success here– you absolutely need to give publishers something new , something they can construct a story around. We call these ‘Ripples’ and they include invitations to guest blog, speak at conferences, new friendships with prospects and influencers. Things like, “eBooks don’t work for us.

Strategy 152

Strategy BuzzStream Content Brands 152

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. BTW, want to state I agree with you that an autocratic top-down approach is a non workable approach in a crowdsourcing construct.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

SEPTEMBER 2, 2010

The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely. We all have – thanks to the tools, technology and context – been able to grasp more and further to construct our life. Life is so boring under those conditions.

Social Media 155

Social Media Strategy Consultant Social CRM 155