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Social Media Invading Search Territory

Proactive Report

. “Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends,&# says Lee Odden on the TopRank Marketing blog. times more likely to search on that brand’s terms.

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25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. Nielson has found that 45% of consumers turn to social media to talk about companies, and 35% contribute to online review websites.

Sysomos 88
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.