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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. This will be worth keeping an eye on over 2011, but hardly suggests that there is a mass exodus in this age group. This age range is not a group used to unknowningly sharing data with marketers.

comScore 156
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Will India See a Rise in Digital PR?

Waxing UnLyrical

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. India now has nearly 74 million Internet users , according to a recent ComScore report. In July, Outlook Publishing (India) Pvt. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938

comScore 199
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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts. billion local queries.

Mobile 135