Jeff Esposito

FEBRUARY 6, 2013

The truth is that social media is constantly evolving and there are new networks that emerge that may be a great opportunity for your small business to get involved with. This is a video-chat feature where companies can have a real-time conversation with up to 10 people at a time.

Small Business 54

Small Business Social Networking MySpace Discount 54

Jeff Esposito

MARCH 21, 2011

Over the past few weeks, I have seen chatter suggesting that Facebook fan pages will replace websites for companies and individuals. Stephen Haines of Facebook notes , “companies’ interactions with their customers could take place so often on Facebook that company websites would fall by the wayside,” but I am not buying it.

Facebook 49

Facebook MySpace Class Apple 49

Jeff Esposito

JANUARY 8, 2014

The change triggered a lot of negative blog posts in the social media and community management communities. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.” What I wonder is why social media managers and agencies are now throwing up their hands.

Meme 54

Meme Real Estate MySpace Organization 54

Jeff Esposito

JANUARY 27, 2012

This week was pretty much a pair of travel days and a conference where I spoke on measuring social media. Users Logging In Through Social Networks Spend 50% More Time On Site – this data is very interesting from Gigya. People trust social networks more than companies so it can help in the conversion cycle.

MySpace 37

MySpace Social Networking Travel Conference 37