Janet Fouts

DECEMBER 10, 2013

Now people are up in arms about the recent disclosure that organic reach for Facebook business pages is declining and businesses will need to pay in order to get their companies posts and information in user news-feeds. It’s not realistic to think that Facebook should give small business a break out of the goodness of their hearts.

Social Media 150

Social Media Small Business Startup Communities 150

Janet Fouts

DECEMBER 2, 2011

If that person leaves the company they still “own” the page. They actually get to reserve the name of their company on Google+using Google+ Direct Connect. The only way to know if your page has new comments is to browse the feed for the page. Pages can’t +1 other pages or web sites. But what about a smaller brand?

Google 132

Google HootSuite Feed Feedly 132

Janet Fouts

JUNE 23, 2011

SocialMention.com Search for things to talk about, your name, company name and set up those alerts. BlawgSearch Justia also offers links to lawyers blogging sorted by practice area. GovTwit a social media directory for government agencies and officials. JD Supra Really a great resource across several social media networks.

TweetBeep 134

TweetBeep Twitter Privacy Directory 134

Janet Fouts

AUGUST 13, 2011

This is actually quite a surprising statistic given that a separate study from Common Sense Advisory found that companies typically see a return of $25 for every $1 they invest in localization. Around one in ten registered users, for example, are thought to be from France. However, the network also attracts members from China.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Janet Fouts

JUNE 3, 2013

Needless to say, you should have a corporate social media plan and everyone in the company should know what’s in it. A good crisis strategy lets everybody know who is responsible and for what and adds a sense of security when something does happen. Create a crisis flow chart so everyone knows what to do when. Who is responsible.

Social Media 176

Social Media Construction Reputation Patterns 176

Janet Fouts

DECEMBER 14, 2010

As more companies start to really use this stuff they’re tired of being sold on concepts. The most important thing I learned about social media this year is that it continues to give me the biggest rewards by letting me connect brilliant people to wonderful causes. Sarah Durham. Perhaps it’s the diversity of how people use it.

Social Media 146

Social Media ROI Syndication System 146