yMarketingMatters
MARCH 4, 2013
I sometimes see posts on social media or articles talking about the evils of outsourcing social media management to an outside consultant or company. The assumption is that your company’s social media activities are an extension of your company and that it needs to be “authentic” (i.e. coming from you). Don’t get me wrong.
yMarketingMatters
JANUARY 23, 2013
Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. When choosing an ESP, make sure the company has strict anti-spam policies and complies with the guidelines of CAN-SPAM.
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yMarketingMatters
JANUARY 23, 2013
Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. When choosing an ESP, make sure the company has strict anti-spam policies and complies with the guidelines of CAN-SPAM.
yMarketingMatters
NOVEMBER 21, 2013
Promotions and competitions also cost money. Small gifts like a company branded T-shirt or gift-card, discounts on products, exclusive offers are great ideas. Financial Resources: Advertising on Facebook is definitely a must to increase your fan base. You can start as low as $50 per month and go as high as your budget allows.
yMarketingMatters
OCTOBER 18, 2015
It’s easier than ever to create a fun video at little to no cost. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Businesses can use their own smartphone cameras or sign up for a service that creates animated explainer videos.
yMarketingMatters
OCTOBER 18, 2015
It’s easier than ever to create a fun video at little to no cost. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Any video content you’d like people to be able to discover through organic search should be uploaded to your YouTube channel.
yMarketingMatters
JUNE 22, 2012
Create a Sign-Up Form on Your Facebook Page: It’s super easy and there are a few companies that you can use to do this: Woobox , Lujure , ShortStack , WildFire. Then do the math and work out how much a lead costs you and how much business you have generated through that lead. It’s really easy to set up an account.
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