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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. And it irritates me, frankly, that social media engagement has been boiled down to just retweets and likes on our posts or how many screenshots are taken of our snaps.

Team 152
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. And it irritates me, frankly, that social media engagement has been boiled down to just retweets and likes on our posts or how many screenshots are taken of our snaps.

Team 101
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

With a little time, research and the right plan, you can have yourself a platform to build your community with. I won’t dive into the tactics of how to use these tools in this post, but below I reference the ways any person or business can build a community on a limited budget.

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You Need These Roles on Your Social Media Team [Skills + Salaries]

Hootsuite

If you’re new to hiring social media managers, you may not know what to look for, who to hire, and how to onboard your team for success. Other community managers handle the brand’s social inbox , responsible for quick responses to all brand mentions and messages. But we can help!

Skills 80
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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Learn how tagging and other metadata improve your ability to search and measure the spread of information. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Learn how to measure their influence.

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What is a brand community and how to build a successful one

Sprout Social

Plus, these communities are fun for your audience to chat with like-minded people. To help you further understand what exactly a brand community is, why they’re so important for your business and how to build a successful one, we’ve put together this quick guide to share with you. What is a brand community?