Social Media Strategery

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Just Because You Run the Same Plays Doesn’t Mean You’ll Get the Same Results

Social Media Strategery

Over the course of eight years in the consulting industry, I’ve noticed an increasing number of colleagues, peers, and clients thinking that just because they read/downloaded/heard a white paper, strategy, or presentation, (a play, a swing, or a catch) they too can go out and be a communications or social media expert too.

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A Challenge to Government 2.0 Camp Attendees

Social Media Strategery

Become intimately familiar with your organization’s strategic plan and develop a briefing or write a white paper advocating why social media would help your organization. Developed a briefing, white paper, blog post, etc. Before next year’s Government 2.0 Club to meet other like-minded individuals?

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Implementing Social Media at Large Organizations

Social Media Strategery

No, I was just a strategic communications consultant who saw that social media was fundamentally changing the way organizations communicated, and I decided that this was an area I wanted to focus on. Managing Your Time While Managing Your Social Media My Gov 2.0 Heroes At the Gov 2.0 Expo – Who’s Making You Successful?

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Implementing Social Media at Large Organizations

Social Media Strategery

No, I was just a strategic communications consultant who saw that social media was fundamentally changing the way organizations communicated, and I decided that this was an area I wanted to focus on. Managing Your Time While Managing Your Social Media My Gov 2.0 Heroes At the Gov 2.0 Expo – Who’s Making You Successful?

Gov 2.0 50
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Stop the Posturing About Government 2.0 and Do It Already

Social Media Strategery

Write a white paper justifying why it shouldn’t be blocked. I encourage all of my fellows in government to find ways to meet their mission needs through community building and social media technologies. Becoming part of the community and collaborating is a huge piece of successful social media.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

As you might imagine, neither of these conclusions bode well for the long-term health of a virtual community behind the firewall. Do you want cross-team collaboration on a white paper? Lastly, be a community manager. I wanted to model the behavior that people could/should take when participating in that online community.

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Taking a Break!! | Social Media Strategery

Social Media Strategery

However, thanks to Booz Allen , I’ll be taking a much-needed two week break away from the hundreds of emails, tweets, Yams, blogs, white papers, and proposals that have slowly taken over so much of my free time. Managing Your Time While Managing Your Social Media My Gov 2.0 Heroes At the Gov 2.0 Will I See You at the Gov 2.0

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