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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Find opportunities for authentic engagement.

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Seven Ways to Use Social Media for Business

Webbiquity SMM

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. Twitter, Facebook and LinkedIn groups, community sites (e.g. Post on Google Buzz. Provide customer support. Share this on Bebo. Share this on del.icio.us.

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Top 10 Social Media Time Saving Tips for the Busy Blogger

Kikolani

So instead of wasting hours with TweetDeck notifications going off every 5 minutes, break your day up and check-in and out of social media for 20 minutes, three times a day. Stuck on Google+? Have you figured out how to use Google+ for your business ? Be sure to follow Kristi on Twitter , Facebook , and Google+.

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Google review management: The complete guide for your brand

Sprout Social

As a business, managing Google reviews is a big deal. In this post, you’ll learn all about Google review management — from why it’s important to finding the best software to help you automate your strategy. Generates new business Google reviews work wonders in driving brand awareness. Let’s get started.

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The Importance Of Diversity In Modern Day Marketing Campaigns

Convince & Convert

Survey results from Google and Ipsos displaying people’s level of engagement with an ad or product after seeing something they consider to be diverse or inclusive. These notifications not only highlight the product’s adaptability across diverse climatic conditions but also provide a personalized shopping touch.

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