Communities Compete Conference Social CRM 
Convince & Convert
FEBRUARY 24, 2010
because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. link] Jim Weldon 6 Required Competencies for Social Organizations: Now, marketing is the center of American business. because … [link] [link] Greg de Lima RT @greggvm: You bet.
Convince & Convert
MAY 25, 2010
I was there speaking at the Counselor’s Academy PRSA annual conference. It’s about building focused competencies that solve common client problems, and offering that specific service to a multitude of clients. Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies).
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Convince & Convert
FEBRUARY 11, 2010
Give me a scenario for web apps that competes with the profit motive of developing for the app store AND is a one stop, one authentication, one click purchase for the end consumer. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.
Convince & Convert
APRIL 15, 2010
Content without community, without approachability, without humanization and kinship is ineffective. I think your point about being involved in the community is the toughest for companies to put their arms around. I like the idea of building a community. Of course, content alone is not the answer. link] Matthew Ross YES!
Convince & Convert
JULY 21, 2010
Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?
Convince & Convert
JUNE 22, 2010
No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. But the job of arm twisting and education can’t come from outside.
Convince & Convert
JULY 28, 2010
Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?
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