Harp Interactive

FEBRUARY 3, 2010

Can you expand a little on what this may include – let’s start with Best Practices for Twitter? Twitter Best Practices for Brands. See how to optimize your Twitter bio for more tips. This will help to establish your Twitter credibility and establish your brand as a leader in its field/industry. Be generous and thankful.

Engagement 270

Engagement Authentication HootSuite Notification 270

Harp Interactive

JANUARY 6, 2010

Blogs (WordPress, Blogger, Twitter etc). Tags (keywords on social bookmarking sites and Twitter Hashtags). Channels You Need To Monitor: The key to managing your online reputation is a comprehensive daily monitoring of various platforms like: Social Media Platforms (Facebook, MySpace). Video Sites (Youtube). Image Sites (Flikr).

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Harp Interactive

FEBRUARY 17, 2010

A hybrid between Twitter and a blog, Amplify allows you to easily highlight or clip content (up to 1000 characters of text and images & video) you find relevant, add in your own opinion if you wish, then amplify it to your friends and followers across the internet! Just sign in with Twitter or Facebook and begin to share content.

Resources 282

Resources Features Bookmarklet URL 282

Harp Interactive

JANUARY 12, 2011

The content your business publishes and shares on social media sites lives on the “cloud,&# and if any of those services or sites were to crash, your business could lose everything – content, fans, followers, comments and connections! When Twitter goes down your follower list and the people you follow completely disappears.

Social Media 296

Social Media Resources RSS LinkedIn 296

Harp Interactive

MARCH 9, 2010

Explain the rights of individuals and policy of the company to delete posts, preview content and moderate comments. Companies should include a disclaimer about individual’s view points and that it does not represent the company. Set forth policy on disclosure by employees that they work for the company.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Harp Interactive

NOVEMBER 2, 2009

Add your Twitter, LinkedIn and Facebook links to your email signature. I couldn’t agree more with the comments made by Colart and Diane. I love Twitter [link] but I am not sure about Facebook and how to use it from a business perspective. Update your social platforms daily. Proceed slowly. Response 3. John Lusher.

Social Media 264

Social Media Flickr Tweetdeck Marketing 264

Harp Interactive

OCTOBER 9, 2009

Check out Twitter as a way to show a company’s personality. Couple your email newsletter content with additional website content on a blog for improved commenting. Recommend that your staff start personal blogs on their personal interests, and learn first hand what it feels like, including managing comments, wanting promotion, etc.

Social Media 232

Social Media Press Release Marketing Widget 232

Harp Interactive

DECEMBER 1, 2009

Provide controlled platforms for consumers where they can air negative sentiment and share their experiences directly with you: Facebook, Twitter, Blog Comments, feedback webpage, complaints blog. Create Wikipedia articles, electronic press releases; leave comments on forums and blogs even those with <nofollow> attributes.

Reputation 249

Reputation Directory Press Release Real Estate 249

Harp Interactive

JULY 13, 2010

Create Twitter and Facebook accounts/pages with keyword rich profiles. Optimize your LinkedIn page by customizing the website links to read “keyword based description of link” instead of “My Website” and “My Twitter”. Visit popular industry forums, blogs etc and comment (create a Gravatar linked to your company email first).

Google 362

Google Hubpages Tips SEO 362

Harp Interactive

NOVEMBER 2, 2010

They bought negative keywords for paid-search, quickly created micro-sites and devoted Facebook & Twitter pages for their message, all this to negotiate the narrative. They topped it all with a series of electronic press releases. The objective was to dominate Google in order to combat the negative buzz!

Press Release 219

Press Release Communities Badge Real Estate 219