Proactive Report

JULY 11, 2011

It’s a natural for any type of travel site. Google+ and Mapping Your Social Graph. When Google releases its G+ business model, Circles will address the need for clustering stakeholders and community members: employees, customers, bloggers, media people, analysts, vendors etc. Add me to your Circles on G+.

Social Graph 66

Social Graph Google Picasa Hotels 66

Convince & Convert

FEBRUARY 3, 2016

Case Study: The Wide Appeal of Fitbit. Phil is a 30-something male interested in data science who enjoys city life and travels occasionally. If the Fitbitters that I know personally all have different use cases for owning a Fitbit, how does Fitbit connect with all of these unique personas? highlight to tweet). Healthcare.

Content 60

Content How To Marketing Case Study 60

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. I'd love to write up a case study on you guys when you're ready.

Social Media 121

Social Media Strategy CoTweet CoTweet 121