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7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete. There is risk in any campaign.

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Facebook Location Targeting: A Detailed Guide

Jon Loomer

In the United States, you can also target by DMA , which is a media market as defined by Nielsen. There are three phases when you can define locations to target: during the campaign creation process, when creating a saved audience, or when using Audience Insights. We’ll cover these in more detail later in this article.

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