Writtent Blog

JULY 22, 2013

Market Share: Are they capturing the majority of customers in your industry? Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? Load Times: Does the website load quickly in all browsers, and on mobile-enabled devices? Is their customer base growing?

Analysis 106

Analysis BuzzStream Marketing SEO 106

Sprout Social

AUGUST 23, 2016

Do they Tweet links to industry news? Curate content from other sites in your industry, share images and other types of media. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first. For instance, Sprout Social gives you insight into your audience’s demographics.

Social Media 40

Social Media Avatar Social Networking Compete 40

Convince & Convert

OCTOBER 22, 2013

This varies by industry, but in our industry we find we need to update our “big” content pieces every 2-3 years. Imagine a campaign that delivered content across your browser, television, and Google Glass. We even have a simple ROI tool we often use to help clients roughly estimate the unique value specific campaigns provide.

Strategy 150

Strategy BuzzStream Content Brands 150

Convince & Convert

JUNE 12, 2013

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. What this looks like will depend on your industry – I’ve seen successes range from TechCrunch reporting on aggregated mobile analytics data to USA Today writing about studies from drug rehab centers.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Razor Social

DECEMBER 21, 2016

In just two years, marketing automation has grown from being a $500 million industry to a $1.2 You can use it to automate your email campaigns, send automated SMS messages to your email subscribers, quickly create and test email capture landing pages, or for functions like lead scoring and routing, task management, and more.

Tools 40

Tools BuzzStream Marketing Template 40

Razor Social

JANUARY 26, 2017

You can use a tool such as Audiense to run automated DM campaigns. SocialQuants lets you specify the keywords that are relevant to your brand/industry and then searches Twitter based on those words for the most relevant accounts for you to connect with. Use UTM tracking on social media campaigns. Analyze your results.

Tools 40

Tools Tips Marketing WordPress 40