Sherrilynne Starkie
MAY 28, 2019
Google is launching a visual refresh of the mobile search results page designed to increase transparency on the world’s favourite search engine. The new design puts a website’s branding front and center, helping users better understand where the information is coming from.
Sherrilynne Starkie
DECEMBER 3, 2017
The search engine company is working with local home service companies Home Advisor and Porch. This week Snapchat started rolling out a redesign that separates brand and friend snaps into different streams. This week Snapchat started rolling out a redesign that separates brand and friend snaps into different streams.
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Sherrilynne Starkie
MAY 11, 2013
The show was designed to provide brands with multiple opportunities to engage directly with seniors. Nine out of ten zoomers use Google or other search engines and almost 70 per cent actually make purchases online. Related posts: Does your brand take bloggers seriously? Brands use social media for PR. Related articles.
Sherrilynne Starkie
MARCH 14, 2018
Search engines love sites that have several pieces of content on the same topic; it will boost a website up the ranking for a desirable keyword. It’s important to keep up on what’s happening in online communities and where a brand or issues is being mentioned. Trick 2: Repurpose content.
Sherrilynne Starkie
MARCH 2, 2020
It confers a powerful, unbiased endorsement for an idea, a company, a brand or a product. It gives great exposure to vast audiences and perhaps more importantly for digital marketing, PR coverage provides those backlinks from credible websites that are crucial to maintaining high search engine rankings. Connect with them on LinkedIn.
Sherrilynne Starkie
JANUARY 20, 2020
Start with setting up online monitoring for mentions of your company name, brands and products and services. This is the most important information that you want to rank highest in the search engines. Make sure they are all branded consistently, that the ‘about’ sections are all up to date and that bio links are working.
Sherrilynne Starkie
FEBRUARY 20, 2018
Social media is great for brand recognition, community engagement and public relations. It’s also highly-effective at driving website traffic, which can boost search engine ranking. A good social media consultant understands the basics of search engine marketing. Search marketing is part of the solution.
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