Convince & Convert

MAY 21, 2013

If you’re advertising a Facebook Page, Event, or App, and you don’t pay close attention, you might think you’re only option is to let Facebook optimize your ad on a CPM basis. The advanced model allows you to not only set your own CPM bids, but also to switch over to CPC pricing. Promote Your App With Mobile App Install Ads.

Campaign 152

Campaign CPM Facebook CPC 152

Twist Image

AUGUST 30, 2012

Do you know which brands struggle with monetization? It's not a trick question and the answer is pretty obvious: any brand that was created without thinking about how or why people would either pay for it or truly engage with an advertising supported model. Kickstarter was built to make money. So was Square. Twitter wasn't.

Adwords 81

Adwords CPM Price Advertising 81

Little Web Giants

NOVEMBER 4, 2014

Brand or Product. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Shopping and fashion. Mobile Device User. There are six categories of pages: Local Business or Place. Entertainment.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

Brand or Product. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Shopping and fashion. Mobile Device User. There are six categories of pages: Local Business or Place. Entertainment.

Social Media 28

Social Media Facebook Marketing CPM 28

Jon Loomer

MAY 20, 2015

They are an amazing tool to help brands reach their ideal audience with a message. As a result, they are likely to have a strong opinion about your brand and your product. Particularly for very visual products (like fashion), photo shares should be tested. It isn’t optimized for mobile devices. It is confusing.

Cost 113

Cost Conversation Facebook Sample 113

Ignite Social Media

DECEMBER 18, 2020

Triller launched Crosshype, a product that the platform claims allows influencer marketing to be bought with guaranteed views and a calculable CPM. The app also allows influencers to post across multiple platforms, which the company says will make the CPM lower than any other influencer purchase to date. What’s Next for Triller?

CPM 161

CPM Brands Remix Influencer 161

Webbiquity SMM

AUGUST 18, 2012

94% said C-suite social media participation enhances a brand image. 95% of Facebook wall posts are not answered by brands. 52% of consumers say they have stopped following a brand on Facebook because the information it posted had become “too repetitive and boring.” 55% access Twitter via a mobile device.

Statistics 198

Statistics Social Media B2B Marketing 198