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Why Social Listening is Key to Understanding Your Customers

Oktopost

Social listening is the process of capturing and extracting relevant information from your target market on social media. Unlike social media monitoring, which is a more passive process of keeping a tab on your own brand mentions (tags, for instance), social listening is proactive. What do they want?

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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. You should always aim to prove the effectiveness of your marketing campaigns. Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content.

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Everything You Need To Know About Social Media Monitoring

Keyhole.co

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? Customer insights The key to successful marketing is to comprehend your target audience.

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How to Manage Instagram Followers Effectively and Efficiently

Hootsuite

I love to travel and am manifesting big time that we can do it on a more permanent basis in the near future. This will help your brand monitor which accounts interact with your account the most and which accounts you should interact with in return. The potential to collaborate. Using Instagram’s Save function.

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