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How To Start A Blog For Your Small Business

Buffer Social

After all, you’re a small business owner, and probably not a trained writer. A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation. Why start a blog for your small business?

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10 Content Marketing Tools That Will Make Your Job Easier

Hootsuite

Marketers need to take the same approach. That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job.

Tools 105
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5 Things I’ve Learned from Running BizSugar

Techipedia: Tamar Weinberg

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. Many people think a web business runs itself.

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27 Must Use SEO Tools for Incredible Content Marketing Results

Writtent Blog

Content marketing is about creating, optimizing, and distributing valuable content to grow your web presence and steer the actions of consumers. Search engine optimization tools enable you to do those things efficiently; they do the legwork for you, so you can focus more time and resources on other areas of your business.

SEO 111
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5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

Diva Marketing's 12th Birthday celebration continues with a very special post written by the first blogger I met IRW (in the real world) -- Paul Chaney ! Paul and I have collaborated on several projects including developing and facilitating training programs for the American Marketing Association. About Paul Chaney.

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7 Ways to Take the Media World by Storm

Convince & Convert

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Repurpose All Your Content. Hire Professional Journalists/Writers.

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Technical Project Manager: A Guide on Their Role in Managing Your Digital Marketing Projects

Razor Social

It’s crucially important you have a strong technical person on your side for any Digital Marketing project that requires technical knowledge! And…this technical person needs to have management and marketing skills also! What is the role of a Project Manager? I know what you are thinking… 49.5%

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