Remove Books Remove Compete Remove Microblogging Remove Retail
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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

How does one small hotel possibly compete with these hotel franchises? He says, “The use of Twitter was mainly for the brevity and ability to drive traffic to our blog and booking site rogersmith.com. Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’

Hotels 245
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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. Everything today can be turned into a public spectacle that can make or break you. Kudos to you!

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Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter

SocMed Sean

What the executives at these companies are failing to realize is that more and more of their employees are reading and contributing to the Websphere via blogs, microblogs, forums, etc… and they are often shaping their decisions at work based on the most up-to-date analysis that they get from these interactions.

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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

I selected influencers in all different “walks of life&# and areas of influence, from the blogosphere to the power users of Digg to founders of successful startups and authors of bestselling books. As of January 2010, Craigslist boasts close to 50 million unique visitors per month, according to Compete. And do it often.