Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Adam Sherk

SEPTEMBER 17, 2009

Therese Byrne October 24, 2009 at 5:28 pm I also suggest you add a GlobalPost, a Web 2.0 Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! This will be interesting to watch over time. For-Profit Approach to World News.

Sites 238

Sites News Engagement Facebook 238

Buzz Marketing for Technology

JUNE 27, 2008

In Using Narrative to Evaluate Knowledge Programs/Activities , Dale recounts a conversation he had with author Kirby Wright: after speaking quite succinctly about the futility of using traditional measures and biased surveys to measure KM impact in complex environments, he suggested using Sensemaker. Enterprise 2.0. KM Blogroll.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Buzz Marketing for Technology

JUNE 27, 2008

e-Learning Benchmark Survey: The Future of Learning SkillSoft. Collaboration 2.0. Enterprise Web 2.0. Hardware 2.0. Blue Nile SVP, marketing & technology: Darrell Cavens. Aside from being interesting (and cool to someone like me who enjoys useless factoids) why does it matter? April 2008. March 2008.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Social Media Strategery

MARCH 7, 2010

There was a very concentrated marketing and outreach effort by business and government to communicate this message. And there’s an idea for a survey… Again, thanks for your post and the opportunity to contribute to the dialogue. RT @sradick: Public Doesn’t Need to Know What Gov 2.0

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Buzz Marketing for Technology

JUNE 27, 2008

These could be the university VLE, the workplace LMS or a collection of so-called Web 2.0 All the while, the individual may wish to link selectively to an evolving parade of Web 2.0 This diagram shows how PLEs are situated at the intersection of VLEs, Web 2.0 There are benefits to both web-served (ie.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165