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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

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20 Bloggers to Watch in 2012

ProBlogger

” I love Maria’s work because talented curators are needed in this cluttered blogosphere. Kristi Hines is a freelance writer, online marketing consultant, and social media enthusiast that blogs at Kikolani. Thanks to his blog, and inbound marketing , it grew to be one of the biggest companies of its kind in the world.

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Seriously, the blogosphere is different, you are allowed and even encouraged to experiment and be creative. If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out. Think beyond the marketing team.

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Social Media in Action: Twitter and Emergency Response | Social.

Social Media Strategery

Government agencies should advise first-responders to start monitoring the social media world, including Twitter, Facebook, and the blogosphere just as they do the police scanner. Think about the potential impact that Twitter, blogs, and other social media could have on emergency response efforts. What obstacles exist? How do you manage that?

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6 Laws Every Blogger Needs to Obey so they Don’t Get Sued

ProBlogger

One of the most important developments in the blogosphere when it comes to U.S. When it comes to reviews, comments or copy on message boards, you do not own the content: the original author owns it. Let me explain…. note: I’m not a lawyer, so do consult one if you are unsure about any blogging-related laws. How could that be?

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