Oktopost

MAY 23, 2022

The eternal question for B2B marketers is: When is the best time to sell to buyers? But the longer your B2B sales cycle is, the more chances your buyers will lose interest and look elsewhere. What is intent-based marketing? What are the benefits of intent-based marketing? What is Intent-Based Marketing?

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B2B Marketing Paid Search Buy 88

Oktopost

AUGUST 9, 2020

B2B marketers harness this power by asking employees to promote their organization on social media. This marketing practice is called employee advocacy. While companies greatly benefit from it (amplified reach, increased customer loyalty and social lead gen among the few), social advocacy is also extremely valuable to employees.

Hashtag 131

Hashtag B2B Policies Authentication 131

Razor Social

MAY 16, 2018

Stuck with your content marketing? We all need to revisit our content marketing on a regular basis to see how we can improve it. So, are you ready to take your content marketing up a notch? Revisit your personas. Market trends, competitive landscape, and your business can change over time. You’re getting traffic.

Content 105

Content Marketing Case Study Influencer 105