The Social Media Incubator

JULY 18, 2013

In the old days, Google wanted to know that a specific website on which content was published was a reputable website. In other words, if you regularly write a column for a well known and well respected website in your niche, then simply being published on that site isn’t enough. They still do, to a degree.

Reputation 144

Reputation Content Guidelines Google 144

The Social Media Incubator

AUGUST 9, 2011

Content marketing includes writing articles, blog posts, guest posts on other blogs, articles and content for your website, creating videos, creating podcasts, press releases … anywhere you can create and publish content online. Once the content is written, you then begin to utilize it to link to your website or blog.

Hubpages 111

Hubpages Press Release Content Posterous 111

The Social Media Incubator

OCTOBER 24, 2013

You heard about blogging, email marketing, social media marketing, search engine optimization or search engine marketing–all of which require content to be successful. This is very important because if you want to succeed at anything, then it helps to have a plan.

Social Media 151

Social Media Content B2B Engineering 151

The Social Media Incubator

AUGUST 16, 2012

Have you edited your post before clicking "publish"? The necessity of double-checking your posts before you publish them can be easy to forget. Baratunde Thurston, director of digital at The Onion , shared an experience of a past crisis in the September issue of Fast Company. But with the convenience comes risk.

Policies 119

Policies Social Media HootSuite Guidelines 119

The Social Media Incubator

SEPTEMBER 1, 2009

Start a blog. Plan on updating the blog entries at least once a week and increasing it as you feel more comfortable. For a more indepth look at social media and internet marketing check out the full article published in HVACR Business September Issue. Start small with a few entries and work your way up. Start social networking.

Social Media 100

Social Media Nielsen Marketing Foursquare 100

The Social Media Incubator

APRIL 13, 2012

This can include a regular blog, posting press releases with newsworthy events mentioned, uploading video of your services and products in action, writing and publishing articles about your expertise or participating in social media sites such as Facebook, Twitter, LinkedIn, Pinterest and Google+.

Reputation 121

Reputation Press Release Review Retail 121

The Social Media Incubator

APRIL 13, 2012

This can include a regular blog, posting press releases with newsworthy events mentioned, uploading video of your services and products in action, writing and publishing articles about your expertise or participating in social media sites such as Facebook, Twitter, LinkedIn, Pinterest and Google+.

Reputation 111

Reputation Press Release Review Retail 111