Convince & Convert

JUNE 15, 2012

Thus was born a whole variety of methods to acquire links: link exchanges, link rings, link systems, reciprocal links, paid links, link bait, links in blog comments etc… The problem is that none of those links is naturally occurring. In many ways this exercise is not unlike what Klout and other “influence” companies are trying to construct).

Google 125

Google Content Construction Social Graph 125

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JF : We’ve recently completed projects with Virgin America , Starbucks and CoverGirl where we emailed offers to customers based on their influence and Klout score within a particular topic. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

NOVEMBER 1, 2011

You have to keep up your blog. And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. That every year, you would double the size of your social graph, depending on what you were sharing. You’re an author.

Klout 121

Klout Social Capital Influencer Social Graph 121

Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. “We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&#

Social Media 127

Social Media Marketing Social CRM Consultant 127

Webbiquity SMM

AUGUST 28, 2012

Five Types of Social Media Influencers by Intelegia. Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. Social Media Metrics and ROI.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. You have to understand and use scores like Klout and Kred and know that they are only a starting point. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Post on your blog. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. You have to understand and use scores like Klout and Kred and know that they are only a starting point. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Post on your blog. Data mining.

Klout 40

Klout Social Graph Influencer Training 40