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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. I think a few years ago the social media world was nervous about what people might say when you make yourself available as a brand or a service organization. Jay : Vanessa, thank you for being on episode 11 of Social Pros.

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Social Media Horror Story With A Happy Ending

Firebelly

Worse, I somehow lost my credit card between the airport and the hotel. The clerk wouldn’t let me check-in, citing hotel policy. One hotel chain has a process to monitor Twitter, where they will say “Hey Dennis — man, sounds like a bad day. In Related News… Do you know which hotel chain is #1 on Facebook?

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Sharing Is Caring (And Selling)

Twist Image

If you're looking for some prime examples this, head over to Trip Advisor and look for reviews of a hotel that you know. More often than not, you'll see comments like: "I stayed here on business and the hotel was great because they delivered a clean room, decent service and a hot shower. A social business is a sharing business.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. At least 50% of all hotel rooms (hundreds) have windows that look out directly on the Starbucks roof logo. near the Vancouver airport) wisely has placed a logo on top of their location.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But more than 80% of those impressions, from “I love Sweet Leaf Tea &# to “I’d rather die than sleep in this hotel&# are created by just 16% of the U.S. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. population.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing.

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Manage Expectations Brandie Feuer is Director of Marketing for the Tropicana Hotel in Las Vegas. Now, he tweeted it to his 1.6

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