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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

The tools to track events to this level of granularity (parts of a day) are not available in most of social analytics platforms I have worked with, but Radian6 Insights has the necessary breakdown to analyze events such as the storm today or the Netflix outrage (where I examined Twitter only). Twitter Influential Steven DiMartino.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

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Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

The RSS feed is: [link]. We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link].

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. I think Facebook Lite makes Facebook engagement easier – maybe you will too?

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Social Pros 20 – Katie Morse, Billboard

Convince & Convert

The RSS feed is: [link]. We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Jill : If that was the case, Bank of America would have killed it last year. Find us on iTunes: [link].

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