Ignite Social Media

FEBRUARY 27, 2020

Instead of fan growth, check out the social media metrics that are more closely tied to business results. Pinterest Launches Program to Verify Retailers. Pinterest announced it is launching a “ Verified Merchant Program ” to give retailers credibility with consumers that they have been vetted by the platform.

Trends 117

Trends Social Media Sample Samples 117

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 66% will write a positive online review after a positive experience.

Examples 228

Examples Communities Brands Forums 228

Hootsuite

NOVEMBER 5, 2019

If you’re a retailer, local business, brand, organization, or service provider, you probably already have a business account on Instagram. And given Instagram’s ongoing crackdown on bots, spam and scams, spending budget on shady activities is probably about as effective as, you know, buying a verified badge from some guy in your DMs.

Instagram 112

Instagram HootSuite How To Social Media Management 112

Mindjumpers

JUNE 19, 2012

Users can claim mayorships, unlock badges, receive special offers and rewards such as discounts to specific retailers while also competing against friends via a leaderboard. Gamification works by making technology more engaging, by encouraging users to engage in desired behaviours”. Take Foursquare as an example.

Foursquare 267

Foursquare Badge Wikipedia Statistics 267

Techipedia: Tamar Weinberg

JANUARY 5, 2011

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) This article tells you which metrics you should be tracking.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 6, 2011

Founder of Social2B , social media marketing integrators and consultancies, with emphasis on Enterprise and B2B Social Media, SEO and SMM, and defining metrics and measurement systems, aligning traditional metrics with social media metrics. CMO at EuroSpaClub International. Advisory Board Member at The CMO Club.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196