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Brand awareness: What it is and strategies to improve it

Sprout Social

First things first: your social media presence shouldn’t look like everyone else’s. One of the most persistent social media marketing myths is that only certain industries can have a “fun” social presence. Fast food, retail, sports—those brands can get experimental. We're talking to you too, B2B brands.

Strategy 131
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35 Stupendous Social Networking Facts and Stats

Webbiquity SMM

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. Image credit: The Wonder of Tech.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

Research 210
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Social Pros 7 – Cindy Kim, JDA Software

Convince & Convert

Read on for insights from Cindy, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: does Pinterest drive more traffic than all other social networks combined?). I feel like we have this commoditization of social. Why do we have all these different social networks.

Software 118
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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently? How do top executives use social media? B2b vendors? The fastest growing segment of social media users is now adults aged 45-54%. B2B Infographics ). Small businesses? Heidi Cohen ).

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) can benefit from online marketing. Enough said.

Marketing 279
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Social Networking: Like Falling In Love. Michael Brenner is a Sr.

Twitter 196