Sprout Social

APRIL 13, 2017

Recent Nielsen research found that word-of-mouth recommendations continue to outperform all other advertising types. Nielsen found 83% of Americans somewhat or completely trust endorsements and recommendations from people they know. You can’t pay student loan bills with free samples.

Influencer 97

Influencer Social Media Nielsen Collaboration 97

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 145

B2B Survey ROI Metrics 145

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Social Media Facts & Figures for B2B Sales by Inside View. B2B Marketing and Social Media. And much more. 40 percent of U.S. billion by 2014.

Research 210

Research Social Media B2B Marketing 210