2018 Content Marketing Trends, Predictions + Editorial Calendar Template
Pam Moore
DECEMBER 7, 2017
58% brand marketers and PR professionals surveyed do not have a good sense of what people do after they consume their brand content (Cision). Syndication. CMOs at the largest technology organizations report that building content marketing as an organizational competency is 2nd most important initiative, only behind measuring ROI (IDC).
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