Waxing UnLyrical

NOVEMBER 7, 2010

How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. Faulty media metrics make for a guessing game , by Mathew Ingram at GigaOm. I’ve been to enough conferences where the moderators/speakers sucked (and live in deathly fear of that being applied to me).

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Class Creative Commons Postrank Conference 144

Kikolani

JANUARY 16, 2011

Question: What are the metrics to focus on when “sales leads&# are the goal for your blog? Another service to look into in conjunction with Google Analytics is PostRank Analytics ( https://analytics.postrank.com/ ). Have used Twitter, too, and am a total metrics geek, but curious how you find out what readers really want.

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Questions WordPress Postrank Blogger 167

Convince & Convert

MARCH 3, 2010

Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully. Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. There’s an optimal time of day and day of week to tweet. Between bit.ly All rights reserved.

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Social Media Strategy CoTweet CoTweet 122