Waxing UnLyrical

NOVEMBER 7, 2010

How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. Faulty media metrics make for a guessing game , by Mathew Ingram at GigaOm. I’ve been to enough conferences where the moderators/speakers sucked (and live in deathly fear of that being applied to me).

Class 144

Class Creative Commons Postrank Conference 144

Kikolani

JANUARY 16, 2011

Question: What is the best type of information to include if you are an apartment community trying to blog so your residents and future residents will follow you? It just depends on the site and the community! Question: What are the metrics to focus on when “sales leads&# are the goal for your blog?

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully.

Social Media 122

Social Media Strategy CoTweet CoTweet 122