Convince & Convert
APRIL 26, 2013
Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. This, they hope, keeps it authentic. Holy Social!
Social Media Strategies Summit
NOVEMBER 7, 2018
According to Nielsen , Millennial buying power is an estimated $65 billion, while Gen-Z has already eclipsed that with an estimated $100 billion in purchasing power. Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. It is similar to Facebook Messenger or Snapchat.
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Janet Fouts
DECEMBER 30, 2014
23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). Shop locally and prefer hand-made and authenticity to mass production. Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. Is your website responsive and mobile ready?
Hootsuite
MAY 18, 2023
Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. Be authentic Short-form video content is all about authenticity. High-production value is less important than creating an authentic connection with viewers.
Buffer Social
OCTOBER 9, 2018
But don’t just take our word for it: Gartner forecasts that by 2019, requests for customer support through consumer mobile messaging apps will exceed requests for customer support through traditional social media. It’s human and authentic. In fact, they don’t really want to use traditional social media channels for communication.
Oktopost
JUNE 9, 2020
Employees can carry your company’s message with an authentic voice, which makes them a trustworthy source. A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Mobile App. Brand Amplification.
Webbiquity SMM
FEBRUARY 7, 2011
In the inimitable words of Ian Lurie, “When discussing social media marketing, lots of folks, including me, say things like ‘be authentic’ and wave our hands around. Twitter is adding 300,000 new users per day, and 80% of Twitter use is on mobile devices. That makes you want to kick me in the coccyx, I’m sure.
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