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14 types of social media every marketer should know

Sprout Social

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Partnering Up.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

The truth is that activity begets activity – some social media campaigns need to be seen as popular before they can actually become popular. Chris’s Little Known Social Media Secret : This is an obvious, but often ignored, tip: appeal to your audience’s egos ! I’m always using my social networks to crowdsource.

Tools 277
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LinkedIn SEO: 7 tips to optimize your company page

Sprout Social

It makes your brand feel more authentic and helps you stand out from the competition. Link back to your LinkedIn page from email signatures, guest blogs, webinars, podcasts and other social networks to boost engagement on your LinkedIn posts. And, don’t be afraid to show some personality.

SEO 109
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YouTube community management: How to engage your audience effectively

Sprout Social

Food for thought: recent statistics note that YouTube is the most widely-used social media platform by far. Even if you don’t see YouTube as a traditional social network, there’s no denying the need to nurture your audience if you want long-term engagement. Effective management makes you more relatable.

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How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. This is where crowdsourcing comes in. Embrace these people. We know better now.